Jim Beam events
The creation of festival activations to promote Jim Beam within its target group leading to direct sales. Leaded to a typical American stillhouse including tattoo shop and a silent rock booth to play 'air guitar' in. Main responsibilities: Idea- & concept creation | Stand design | POS Items | project management TEAM CREDITS: Idea- & concept creation – in collaboration with Davy Knijnenburg Stand construction (stillhouse) – De Feestfabriek Stand construction (silent rock booth) – J&H Licht en Geluid POS items – in collaboration with Davy Knijnenburg Copyright by MJR TOM
